Does Your Site Clique? Literally.
January 4th, 2009No investment in an seo company or search engine optimization means squat without serious click appeal. If a site is clunky, disorganized and confusing, no top search engine ranking will deliver serious returns. Increased traffic is nice, but web traffic will drive right on by if your site isn’t worth them making the stop to take a look.
Lets face it. The Internet is full of options. If your users don’t find what they’re looking for, they’ll go somewhere else. If they can find you through high search engine positioning, there’s only a small window of opportunity to catch both their attention and their business. If you don’t hook them from the first instant, you’ll be lost forever.
Clickibility is like a stylish suit. You’ve got a great business, but you need to present it well. Your site needs to be appealing, understandable and most of all easy to use. You can have the best business sense in the world, but if you don’t look good, you’ll be shown the door.
That’s why quality SEO web design is more than just high rankings. It’s revamping a site from the ground up not only for the search engines, but your users as well. Increasing traffic is little more than a targeting goal without a well-designed site that appeals to the people garnered through the high search engine rankings, no amount of SEO will matter.
So, before you go out and spend a fortune on a new site, make sure that it is more than just a pretty wrapper. A beautiful site without traffic is just that, a beautiful site, but more importantly click appeal, call to action and findability are also equally as important.